eCommerce Engine — Lite

Sell products through your own website with a storefront, shopping cart, and online checkout. Manage products and orders through WordPress, with premium options available as your needs grow.

This Engine provides the foundation for a straightforward online store selling physical products or digital downloads. North Florida Web configures your storefront, payment connection, basic shipping options, and order notifications. Customers can browse products and place orders, while you manage your catalog and sales through the website dashboard.

Stepping into the world of e-commerce can feel overwhelming, often presenting challenges like high monthly platform fees, technical complexity, and a lack of control over your own online business. For many new businesses or entrepreneurs, these barriers can prevent them from ever starting to sell their products and services online. A simpler, more direct path is needed to get started without overcomplicating the process.

The eCommerce Engine (Lite) is designed to be that straightforward path. It solves the core challenge of launching an online store by providing a reliable and scalable foundation directly within your website. This approach eliminates the need for a separate, costly e-commerce platform and gives you complete ownership over your store, your brand, and your customer data from day one.

This Engine is perfect for startups, small businesses, or service providers looking to sell a curated selection of physical goods or digital downloads. It focuses on providing the essential features you need to operate effectively—managing products, tracking inventory, and securely processing payments—all while offering a clean, professional shopping experience for your customers.

  • Online Storefront

    Display products with images, descriptions, prices, and categories.

  • Product Management

    Add and update products, organize categories, and manage basic stock quantities.

  • Shopping Cart & Checkout

    Let customers review their selections and pay through a supported payment provider.

  • Basic Shipping & Pickup

    Configure agreed flat-rate shipping, free-shipping options, or local pickup.

  • Order Management

    Review incoming orders, update their status, and send standard order emails.

  • Coupon Codes

    Create straightforward discount codes for promotions and special offers.

  • New Site Launch Kit

    Ensure your new website is launched perfectly with our comprehensive package of essential setup tasks. The Launch Kit covers all the critical details—from security and spam protection to email reliability and search engine submission—for a successful launch.
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  • Local Services Ads Engine

    Set up and manage Google Local Services Ads for your eligible business. Organize your service coverage, advertising budget, and lead follow-up around the work you want to attract.
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  • SiteCare & Security Engine

    Keep your WordPress website maintained with scheduled updates, backups, and monitoring. Give routine website care a defined process and a clear point of contact when something needs attention.
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  • Performance & Speed Engine

    Identify what is slowing your website down and improve how its pages load. Address agreed performance issues with targeted changes to caching, images, scripts, and content delivery.
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  • Google Ads Engine — Enterprise

    Coordinate advertising across multiple locations, service lines, and selected Google campaign types. Combine campaign management with location-level reporting and a plan built around your business priorities.
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  • Google Ads Engine — Pro Plus

    Connect campaign performance with qualified leads and completed sales. Build on the Pro service with lead-outcome tracking that helps guide advertising decisions using more than inquiry counts.
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  • Google Ads Engine — Pro

    Manage Google Search campaigns across multiple services with clearer budget allocation and campaign-level reporting. Build on the Lite foundation with broader campaign coverage and ongoing testing.
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  • Local SEO Engine

    Improve how your business appears in local search with coordinated work on your website, business profile, and online listings. Track progress through reporting on visibility, traffic, and available lead data.
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  • Social Media Integration Engine

    Connect your website with your business’s social media profiles. Help visitors find your accounts, share your content, and explore selected social posts without losing sight of your business.
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  • Reviews & Reputation Engine

    Showcase customer feedback on your website and make it easier for customers to leave a review. Bring testimonials and review links together in a consistent, easy-to-manage presentation.
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